Salsas

/ Strategy
/ Web Design & Build
/ Copywriting
/ Creative Collaboration
/ Brand Maintenance
/ Website Maintenance
/ Social Media
/ Internal Communications
/ PR

Salsas began as a simple door/window where people on the go, traveling artists, and Asheville tourists could buy the best authentic burritos in town. 25+ years later, it is an icon and if you ask anyone how to find it, they'll know. I was hired to create their website and give their brand message an update, telling their true full story and reminding site visitors why Salsas will be around 25 years from now. Collaborating with Chef Hector Diaz and his wife and VP of Operations Aimee Diaz, and their amazing team, made this project for me.
Photography provided by the thought-y, elegant and talented Molly Milroy and later new images were captured by creative pro photographer Jesse Kitt.